Bolchalk FReY's Blog

Yahoo! Launches 30 Days of Change


Yahoo! has had a renewed sense of purpose and progress and after a year of evolving their brand (included new products for weather, email, photo sharing, and more), they have decided to extend this new spirit of change to their logo.

On August 7th, Yahoo! kicked off what they are calling 30 Days of Change. In an effort to build up to their exciting new logo reveal in September, Yahoo! is displaying a logo variation on their homepage each day for 30 days. Yahoo! says, “It’s our way of having some fun while honoring the legacy of our present logo.”

The new logo, which will be revealed on September 5th, will keep Yahoo!’s famous color purple as well as its iconic exclamation point. To check out the logo variations as the brand leads of to it’s big reveal, visit the Yahoo Tumblr site and see what you think!

Kristen Oaxaca, Graphic Designer


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